3 Parts of Business Explained: Delivery, Marketing & Everything Else

This is a simple explanation on the 3 parts of every business: delivery, marketing, and everything else…

Sunshine: Today, we’re going to talk about the three parts of business.

Crystal: Welcome to The Love of Business. I’m Crystal.

Sunshine: And I’m Sunshine. Let’s get to it.

Three parts of business, huh?

Crystal: Yes, there are three main parts of business, let me explain.

Sunshine: Sounds good.

Crystal: There are three main parts to any business. First part is delivery. Delivering your service or product. The second part is marketing. You always have to have your foot on that marketing pedal. And the third part is everything else. So, that’s training your team, putting systems in place, doing admin work. Now these three parts are in a very specific order. Meaning delivery should always be your number one priority in creating raving fans out of your customers. The second part is your next priority, which is marketing. You don’t want to continually be delivering and not marketing because your pipeline will dry up. And of course, the third main part in order to sustain that growth is everything else. Systems, team, admin.

Sunshine: That’s a really nice breakdown, Crystal. Thank you for sharing that with us.

Crystal: Happy to.

Sunshine: What’s your number one takeaway from today’s video? Leave us a comment and thanks for watching.

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Crystal Shanks

Crystal Shanks, Certified Business Coach and CEO of Run Right Business Consulting, has been coaching business owners and executives around the world to achieve optimum results since 2009. Coach Crystal teaches her clients proven strategies to build thriving businesses and careers. She has worked with thousands of businesses and executives to generate substantial revenues and maximize profits.